By Daan Haket · Researched and written with an AI assistant · who does what
If you are on Shopify Plus, the price block on the listing is not the one you pay from — the three published tiers exclude Plus stores in their own text, and the tier that covers you is $24.99 in a help-centre article.
Shopify stores with a real gifting season — jewellery, cosmetics, speciality food, anything bought for someone else — that want paid or free gift wrap, a gift message and a price-hiding gift receipt in the cart or on the product page without theme surgery, and want those orders tagged automatically for fulfilment.
all you need is a gift-message box, which a line-item property in your theme does for nothing; gifting is a handful of orders a month, so the subscription outruns the upsell; or you are on Shopify Plus and were budgeting from the $19.99 top tier on the listing.
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✓ Pricing re-verified 13 Oct 2026
Four paid tiers, billed in USD every 30 days through Shopify, and the Shopify listing prints only three of them. On apps.shopify.com/super-gift-wraps: Basic is $9.99 a month or $83.92 a year for a paid or free gift message and a gift receipt that hides prices; Advanced $12.99 or $109.12 adds one paid or free gift wrap and an animated gift label; Pro $19.99 or $167.92 adds unlimited wraps, pop-up and checkbox display types, cart and product-page placement, custom images and gift revenue reporting.
All three carry a 7-day trial, and all three say in the plan card itself: all stores except Shopify Plus stores. The fourth tier lives in the vendor's own pricing article on effectify.help, stamped 28 July 2026 and read 12 September 2026 — Plus Plan, $24.99 a month or $149.94 a year, Shopify Plus merchants only, everything in Pro plus the gift options inside the actual checkout page through Checkout Extensibility.
That gap matters, because showing gift options in the Plus checkout is one of the five bullets at the top of the listing and the tier that delivers it is not in the listing's price block. The free plan in the listing header is the Development tier: development and partner stores only, Pro features, billing switched on when the store's Shopify plan is.
One arithmetic note on the annual prices. The article says annual billing saves about 30%, which holds for Basic, Advanced and Pro; on its own Plus figures, $149.94 against twelve months of $24.99, the saving is exactly 50%.
Plans change — always verify the live price on their site.
Category context: E-commerce. Across the 47 tools in this category that we researched with a public US-dollar price, the median entry price is $19 a month (lowest paid plan as listed, per seat where the vendor prices per seat). Compare pricing conditions in the Software Cost Atlas →

Beyond that, this vendor moves prices without announcing it. On 24 August 2026 another Effective Apps title, TnC, carried a ladder we had verified the day before; twenty-four hours later every tier had gone up with no change to the feature lists. Treat any price for this developer that is older than the day you read it as a guess, this one included. The review base is broad and middling: 4.7 over 254 reviews on 12 September 2026, 227 of them five-star but seven at one star, on an app listed since 17 August 2020.
The app reads customer device and activity data and can view and edit products, orders and the Online Store. And be honest about what it sells. Gift wrap lifts average order value at the margin, so the app has to clear $9.99 to $24.99 a month in extra gift revenue before it pays for itself — and the revenue reporting that would tell you whether it does only arrives on Pro at $19.99.
The video version of this review, from our YouTube channel.
Shopify gift app that adds paid or free gift wrap, gift boxes, greeting cards, a gift message and a price-hiding gift receipt to the product page, cart or Plus checkout, and tags those orders automatically for fulfilment.

The tier that matters most is the one the listing does not print. Basic at $9.99 covers a paid or free gift message and a gift receipt that hides prices; Advanced at $12.99 adds one gift wrap and an animated label; Pro at $19.99 adds unlimited wraps, pop-up and checkbox display, cart and product-page placement, and gift revenue reporting. All three state in their own plan text: all stores except Shopify Plus stores.
The Plus tier -- $24.99 a month, Shopify Plus only, gift options inside the actual checkout page through Checkout Extensibility -- appears only in the vendor's help-centre article. If you are on Shopify Plus, do not budget from the $19.99 top tier on the listing. The annual arithmetic differs there too: the article's "about 30%" holds for the first three tiers, while $149.94 against twelve months of $24.99 is exactly 50%.
What no tier changes: installing creates a Gift Wrap product that must stay active and published in your Online Store channel, and the revenue reporting that would tell you whether gifting clears the subscription starts at Pro. Below that you are paying without the number that settles the question.
Setup happens inside the app. Open Super Gift Wraps from the Shopify admin, enable the Gift Wrap Option in the Gift Options section, click Activate, then upload an image, give the wrap a title and set its price. Repeat for each wrap you want to offer; each carries its own image, title and price. Read one thing before installing. The app automatically creates a Gift Wrap product, and that product must stay active and published in the Online Store sales channel or the wrapping option stops working at checkout.
You cannot unpublish it, and hiding it from a collection page takes a support request. Then wire up fulfilment, because the selections do not arrive by email. Customer choices are stored as cart attributes and appear under Additional Details at the top right of the order in your Shopify admin. Separate guides cover pushing the gift message onto the invoice or packing slip through Shopify's Order Printer, and into the order confirmation email.
Setup, the auto-created gift wrap product and the fulfilment view all come from Effective Apps' own help centre, read 12 September 2026: https://www.effectify.help/en/article/how-to-add-the-gift-wrap-12fjs2a/ for the wrap steps, https://www.effectify.help/en/article/the-app-has-created-a-new-product-as-gift-wrap-how-can-i-hide-it-from-the-store-bx3wp6/ for the product that cannot be unpublished, and https://www.effectify.help/en/article/where-can-i-see-that-a-customer-has-requested-a-gift-message-wrap-or-receipt-1tbpa17/ for the Additional Details panel. The four-tier price table including the unlisted Plus plan is https://www.effectify.help/en/article/super-gift-options-pricing-plans-th4b9q/ (article updated 28 July 2026, read the same day); the three published tiers were read on https://apps.shopify.com/super-gift-wraps.
Note the host is www.effectify.help; the bare domain does not resolve. Re-read on 13 October 2026: the Shopify listing (Basic, Advanced and Pro unchanged at $9.99, $12.99 and $19.99, still 'All stores except for Shopify Plus stores'), the pricing article (Plus $24.99 unchanged) and three further help-centre articles: https://www.effectify.help/en/article/explanation-about-the-gift-receipt-feature-14tsltm/, https://www.effectify.help/en/article/can-i-use-super-gift-options-if-i-am-using-printify-11d24xt/ and https://www.effectify.help/en/article/how-to-show-the-gift-options-for-specific-products-only-1jx9lh9/.
The natural comparison is Wrapin — Gift Wrap & Options — They sit in the same aisle of the Shopify App Store, and on the day we read the listings Wrapin carried the longer record: 4.9 over 372 reviews against 4.7 over 254 (12 September 2026). For a small store, though, the honest comparison is neither app. A gift-message line-item property in your theme costs nothing and covers the message, which is the feature most stores actually want. Super earns its $9.99 to $24.99 at the point where you charge for wrapping, offer several wrap options, need the gift receipt to hide prices, or want the checkout-page placement that only its unlisted Plus tier provides.
Not by itself. Effective Apps' article on the Gift Receipt feature (updated 13 May 2026, read 13 October 2026) says Shopify's default invoice and packing-slip templates show the order price, and that you contact their support to have the price hidden on either template. The receipt option itself is in every paid plan, from Basic at $9.99 a month.
The vendor's pricing article (updated 28 July 2026, read 13 October 2026) says Shopify handles the charges: uninstalling during a billing period still incurs that period's charge at its end, and nothing is charged after that. Plans are billed every 30 days in USD through Shopify.
Yes, per Effective Apps' Printify article (updated 13 May 2026, read 13 October 2026), provided you set the app's Gift Options Logging under Appearance Settings, Advanced Settings, to log selections in the order Notes rather than elsewhere. The article does not name a plan requirement for this setting; not confirmed.
This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
Reviewed e-commerce tools that share ground with Super — comparable in what they do, not drop-in swaps:
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