Kumo Review (2026)

Pricing (2026)

✓ Pricing re-verified 19 Oct 2026

Two plans and no free tier: B2B at $15 a month and PLUS at $30, both with a 7-day free trial, billed in USD every 30 days. B2B carries the whole working app — wholesale pricing, volume pricing, customer registration forms and the approval workflow — and pricing rules are unlimited rather than metered, so the ladder is not a volume ladder.

PLUS adds exactly three things, and all three are Shopify Plus features: company registration, product catalog assignment and checkout integration. If you are not on Shopify Plus, the $30 tier has nothing to sell you. The app is Built for Shopify, launched on 21 November 2024, and shows 5.0 stars over 9 reviews. Plans change — always verify the live price on their site.

Category context: E-commerce. Across the 49 tools in this category that we researched with a public US-dollar price, the median entry price is $19 a month (lowest paid plan as listed, per seat where the vendor prices per seat). Kumo’s entry price of $15 a month sits below that median. Compare pricing conditions in the Software Cost Atlas →

What the pricing page doesn’t say

The catch

The app launched on 21 November 2024, so it has had close to two years on the App Store to collect them. Nine reviews in that window is a small installed base, and a small installed base is what decides whether an app is still maintained in 2028 — the rating tells you the nine are happy, not that the app is safe to build a wholesale channel on. The second plan is a trap for anyone who reads the ladder as a feature ladder.

PLUS costs twice B2B and the three things it adds — company registration, catalog assignment, checkout integration — are all labelled Shopify Plus on the listing itself. On a standard Shopify plan the extra $15 a month buys nothing you can switch on.

Watch the video review

The video version of this review, from our YouTube channel.

What Kumo does

Shopify wholesale app from Cloudlift GmbH: unlimited custom pricing rules that apply automatically to named customer groups, CSV import and export of price lists, B2B registration forms with an approval workflow, and prices that update in the theme without code edits. Built for Shopify, launched November 2024.

What buyers report about Kumo

Hands-on: not tested by usReported by buyers: the Shopify App Store listing, read September 2026

Themes from the buyer-review sites listed at the foot of this page, read in September 2026. We have not run Kumo ourselves, so this is other buyers' experience rather than ours. We summarise it here because the complaints are usually the part a vendor page leaves out.

When the paid plan is worth it

There is no free tier here, so the question is not whether to pay but whether to pay twice. The $15 B2B plan carries the working app, and the listing sells its pricing rules as unlimited rather than metered, so a catalogue with four wholesale rules and one with four hundred cost the same $15 a month. Volume tiers, the registration form builder and the approval workflow all sit on that entry plan, which is where most wholesale setups stop.

The $30 PLUS plan earns its money in exactly one case: you are already on Shopify Plus. All three things it adds — company registration, product catalog assignment and checkout integration — are labelled Shopify Plus on the listing itself, and they hook into platform features a standard Shopify plan does not have. Upgrading does not buy more pricing rules, more customers, faster support or a longer evaluation; both plans run the same 7-day trial.

Nor does it buy a bigger safety margin on the app: nine reviews in the two years since launch is the installed base on either tier, and $30 a month does not change that.

How to actually use Kumo

Cloudlift's own walkthrough puts the whole setup inside the app rather than in your theme. Install from the App Store, then open Kumo > Pricing > Add Pricing: a rule is a percentage or absolute discount plus two conditions — customers by tag, optionally restricted to logged-in shoppers, and products by tag, with exclusions available on both sides. Volume tiers live under Pricing > Volume Discounts, and the guide's own worked example is 10+ units for 10% off, 20+ for 15%, 50+ for 20%.

The gate is the form. Under Forms > Create New Form a drag-and-drop builder takes business name, tax ID or reseller certificate, contact details and custom fields, and you publish it on your own B2B signup page. Submissions land in a dashboard where you approve by hand or automatically, and approval assigns the wholesale tag that your pricing rules read. That makes the tag scheme the one decision worth getting right before you build anything else.

Kumo vs Wholesale Gorilla, side by side

Each column shows the vendor’s own published entry price, read on the date shown. Entry prices can cover different services or units, so check what each one buys. We do not average them into a score.

Kumo →

What it costs

From $15/mo

Price read on

19 Oct 2026

The catch

Five stars over nine reviews is not a track record, and the age makes that worse rather than better.

Best for

Shopify merchants on a standard plan who need wholesale prices for named customer groups, with CSV price lists and a registration form that someone approves, and who would rather not pay three times as much for a heavier wholesale app

Wholesale Gorilla →

What it costs

From $34.95/mo

Price read on

19 Sep 2026

The catch

It is a feature ladder, not a volume ladder, and the features most people picture when they say wholesale sit high on it.

Best for

Shopify merchants who already have wholesale buyers and want them ordering from the same store as retail customers — custom price groups, a signup and approval flow, net terms and wholesale-only shipping rules — without moving up to Shopify Plus for native B2B.

Both names above are affiliate links: we may earn a commission if you sign up, at no extra cost to you. Neither changes what this table says.

The natural comparison is Wholesale Gorilla — Same job, very different bill. Wholesale Gorilla runs $34.95, $69.95 and $149.95 a month against Kumo's $15 and $30, and buys you a nine-year history and 313 reviews at 4.7 stars against Kumo's nine. That is the whole trade: Gorilla is the safer bet on longevity and the deeper app, Kumo is less than half the entry price with unlimited pricing rules and a 7-day trial instead of Gorilla's 21-day one. On a standard Shopify plan with a handful of wholesale groups, Kumo does the job for the price of Gorilla's trial period..

Visit Kumo →

Frequently asked questions

What does Kumo cost?

Two plans and no free tier, read on the Shopify App Store listing on 16 September 2026: B2B at $15 a month and PLUS at $30, both with a 7-day free trial, all charges billed in USD every 30 days. The important detail is what does not scale: the listing sells pricing rules as unlimited rather than metered, so a catalogue with four wholesale rules and one with four hundred pay the same $15. Volume tiers, the registration form builder and the approval workflow are all on the entry plan. There is no per-customer, per-order or per-code charge published, so the monthly figure is the whole cost.

Is the $30 PLUS plan worth twice the money?

Only if you are already on Shopify Plus, and then it is barely a choice. PLUS adds exactly three things over the $15 plan — company registration, product catalog assignment and checkout integration — and the listing itself labels all three as Shopify Plus features. On a standard Shopify plan they hook into platform capabilities your store does not have, so the extra $15 a month buys nothing you can switch on. Upgrading does not buy more pricing rules, more customers, faster support or a longer evaluation either: both plans run the same 7-day trial. Read 16 September 2026.

Do I need Shopify Plus to run wholesale pricing?

No, and avoiding that is the whole point of the $15 plan. On a standard Shopify plan this gives you percentage or absolute discounts scoped by customer tag and product tag, volume tiers, a drag-and-drop registration form you publish on your own B2B signup page, and an approval step that assigns the wholesale tag your pricing rules read. The sequence matters: approval sets the tag, and the tag is what the price rule looks for, so the tag scheme is the one decision worth getting right before you build anything else. The catch is on the other side — if you are already on Plus, company accounts and price lists come with the platform, and this app is solving a problem you no longer have.

Do I have to edit my theme or checkout to show wholesale prices?

Not according to the developer. Cloudlift's own app description, repeated on its setup guide and on the Shopify App Store listing (both read 19 October 2026), says prices are updated automatically with no theme code edit required, and that the checkout side uses Shopify's checkout extensibility. That is the vendor's claim, not a test of ours, and neither page lists themes it fails on. The 7-day trial on both plans is the place to check it on your own theme before the first 30-day charge.

Is this a hands-on review of Kumo?

This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.

Others in this category

Reviewed e-commerce tools that share ground with Kumo — comparable in what they do, not drop-in swaps:

Wholesale GorillaBold Custom PricingFeedyioDynasortIntelisall 78 reviews →