By Daan Haket · Tested hands-on · written with an AI assistant · who does what
The published prices are annual rates, and the annual term is doing more work than the page lets on.
sales, recruiting and BD teams whose bottleneck is finding verified direct dials and personal emails, and who can commit to an annual term - that is where the search allowance stops being metered.
you need the outreach engine more than the data, or you cannot commit to a year: monthly billing caps lookups and exports at 100 to 1,000 a month, and platforms like lemlist or Amplemarket build the sequencing around the contacts instead of selling you the contacts first.
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Formats describe this export route; offered formats may not have been inspected. Full exit test and scope ↓
Tested by our team on 6 November 2026 on the free plan: Daan created the account and our AI assistant ran the test in Daan's browser. We read the usage page, uploaded a two-row CSV of fictional contacts and opened the plan and checkout pages. We stopped before any payment details. We did not look up a real person.
How we tested
✓ Pricing re-verified 4 Nov 2026
| Plan | Price | What you get |
|---|---|---|
| Essentials | $19/month, billed $229 USD annually | email only: unlimited personal and professional email lookups, 1,200 exports a year, 5 active Autopilot jobs, a 500-emails-a-day send limit, Chrome extension and HubSpot |
| Pro | $52/month, billed $619 USD annually | adds unlimited mobile and direct phone numbers, 3,600 exports a year, technographics, news and org charts, 10 active Autopilot jobs, shared team tags and the Salesforce, Outreach, Salesloft and Bullhorn integrations |
| Ultimate | $115/month, billed $1,379 USD annually | 20,000 exports a year, 25 active Autopilot jobs, Salesforce custom mapping, intent topics, healthcare data, suppression lists, single sign-on and advanced team management |
| Enterprise | quote only; the page says plans start at $6K annually | company exports, custom exports, combined credits, customisable packages, a dedicated account manager and higher API limits |
A free account exists: signing up takes no credit card and gives 5 lookups. Above that are three paid plans, all quoted per month on an annual term. Essentials is $19/month, billed $229 USD annually, and is email only: unlimited personal and professional email lookups, 1,200 exports a year, 5 active Autopilot jobs and a send limit of 500 emails a day.
Pro is $52/month, billed $619 USD annually, and adds unlimited mobile and direct phone numbers, 3,600 exports a year, technographics, news and org charts, 10 active Autopilot jobs and the Salesforce, Outreach, HubSpot, Salesloft and Bullhorn integrations. Ultimate is $115/month, billed $1,379 USD annually, with 20,000 exports a year, 25 active Autopilot jobs, Salesforce custom mapping, intent data and healthcare data. Above those, enterprise plans are quote-only and the page says they start at $6K annually.
Read the headline figures as the annual rate: the plan-features table lists searches as unlimited on the annual term but capped at 100, 250 and 1,000 a month on monthly billing, with exports capped at those same numbers instead of the yearly allowances. RocketReach says a lookup is refunded when it returns no verified email or phone number, and that cancelling takes effect from the next term, so you keep access for the term you have already paid for. Plans change, so check the live price on their site before you buy.
Category context: Growth & Revenue. Across the 85 tools in this category that we researched with a public US-dollar price, the median entry price is about $30 a month (lowest paid plan as listed, per seat where the vendor prices per seat). RocketReach’s entry price of $19 a month sits below that median. Compare pricing conditions in the Software Cost Atlas →

RocketReach's own feature table lists searches as unlimited on the annual term but caps them at 100, 250 and 1,000 a month if you bill monthly, and caps exports at those same numbers instead of 1,200, 3,600 and 20,000 a year. So the $19 on the card is $229 up front, and the flexible-looking monthly option is the one that rations the product. Their FAQ adds that cancelling takes effect from the next term, so a year is a year.
The plan boundary matters more than the price. Essentials is email only: mobile and direct phone numbers start at Pro, and so do the Salesforce, Outreach, Salesloft and Bullhorn integrations, technographics and org charts. Above Ultimate the ladder stops being a ladder, with enterprise starting at $6K annually against $1,379 for Ultimate. And the numbers that sell it are all RocketReach's own, printed on their pricing page: 700 million professionals, 60 million companies, 98% accuracy, 30 million users, 95% of the S&P 500.
We have measured none of them. Contact-data accuracy is the thing that varies most by territory and by seniority, and a database claim is an average, not a promise about your list. The free account is the right answer to that: it costs nothing and needs no card, so run the free lookups against a slice of your own target accounts before you commit to a year. A lookup that finds nothing verified is refunded, per their FAQ, which makes that test cheaper still.
The video version of this review, from our YouTube channel.
Contact data and prospecting: look up verified work and personal email addresses plus direct and mobile phone numbers, filter on 50+ criteria, then push the result into Salesforce, HubSpot, Outreach, Salesloft or Bullhorn. Sequences, an AI email writer and Autopilot jobs that keep a saved search running come with the paid plans, with technographics, org charts and intent topics higher up. The database size (700 million professionals, 60 million companies) and the 98% accuracy figure are RocketReach's own.

Hands-on: tested 2026-11-06Reported by buyers: TrustRadius, read September 2026
Themes from the buyer-review sites listed at the foot of this page, read in September 2026. We tested RocketReach ourselves on 2026-11-06, but one test is a narrow sample, so here is what other buyers report. We summarise it here because the complaints are usually the part a vendor page leaves out.
Where the ratings disagree. The visible TrustRadius reviews position RocketReach as a supplementary tool rather than a primary database — 'solid option as part of a suite of tools', and explicitly 'may not be appropriate for in-depth research'. That sits against the vendor's own framing of a 700-million-professional database, and it is the more useful expectation to buy on: reviewers who treat it as one source among several rate it well, and the accuracy complaints cluster among those leaning on it alone. Worth noting on dates: the individual reviews on display were written between 2023 and 2025, so they describe the product before the current plan structure.
The step from Essentials to Pro is $33 a month, and it is not a volume step. Essentials is email only. Mobile and direct phone numbers start at Pro, and so does everything that puts the data somewhere useful: Salesforce, Outreach, Salesloft and Bullhorn, plus technographics, news and org charts. If a phone number or a CRM sync is the reason you are looking at RocketReach at all, Essentials is not the cheap version of the product, it is a different one, and the honest comparison is Pro against the competition rather than Essentials.
Ultimate is the volume step. For another $63 a month you go from 3,600 exports a year to 20,000 and from 10 active Autopilot jobs to 25, and you pick up Salesforce custom mapping, intent topics, healthcare data, suppression lists and single sign-on. Do that arithmetic against your own list-building rather than the feature table: 3,600 exports a year is 300 a month, which is a lot for one rep and very little for a team of five.
Suppression lists and SSO are the two items that tend to decide it for a team, because both are compliance problems rather than convenience. Where the ladder stops is worth knowing before you start climbing it. The next rung after Ultimate's $1,379 a year is an enterprise plan the page prices from $6K annually, so anyone who outgrows 20,000 exports negotiates rather than upgrades.
The first findings are at the top of this page. The rest:
We set a claim from RocketReach's own pages next to what we saw in our test, on the plan named. The status says whether the two describe the same thing and match; it is not a verdict on the product. Confirmations are listed too.
| What the vendor says | What we measured | Status | What it means if you buy |
|---|---|---|---|
| Lookups 5 RemainingSource: rocketreach.co, read 6 Nov 2026 | Measured 2026-11-06: Free showed five remaining lookups and five company exports; after the failed matching upload the lookup balance remained five.Our test, 6 Nov 2026; Gratis (Free) | ConfirmedRocketReach: Account balances before and after the same synthetic upload; no successful lookup or enrichment tested. | Quota was unchanged for the zero-match upload. |
| You will only be charged for accurate matches.Source: rocketreach.co, read 6 Nov 2026 | Measured 2026-11-06: Submitted Contacts 2; Matched Contacts 0; Verified Matched Contacts 0; My Contacts showed Filtered Contacts (0).Our test, 6 Nov 2026; Gratis (Free) | ConfirmedRocketReach: Matching outcome in an enrichment tool, separate from a CRM storage or export test. | Unmatched synthetic source rows were not retained in My Contacts. |
| No Results FoundSource: rocketreach.co, read 6 Nov 2026 | Measured 2026-11-06: Both submitted rows absent from tagged My Contacts. No mapping types for free text, custom code, date, amount, tags or attachment.Our test, 6 Nov 2026; Gratis (Free) | ConfirmedRocketReach: Input/mapping and in-app retention only; no downloaded file examined. | The inspected mapping cannot preserve those independent kit fields. |
| Vandaag totaal $39 USDSource: rocketreach.co, read 6 Nov 2026 | Measured 2026-11-06: Monthly Essentials checkout displayed the same monthly amount; no VAT line before payment data.Our test, 6 Nov 2026; Gratis (Free) | ConfirmedRocketReach: Monthly Essentials route only; do not substitute annual price or team scope. | Tax-inclusive final basis remains unknown. |
| Vandaag totaal $39 USDSource: rocketreach.co, read 6 Nov 2026 | Measured 2026-11-06: Monthly Essentials checkout: Totaal $39 x 1 maand $39 USD; Vandaag totaal $39 USD; renewal Dec 6, 2026 at $39 USD. Netherlands prefilled; no VAT line before card entry; tax unknown.Our test, 6 Nov 2026; Gratis (Free) | ConfirmedRocketReach: Monthly Essentials checkout: Totaal $39 x 1 maand $39 USD; Vandaag totaal $39 USD; renewal Dec 6, 2026 at $39 USD. Netherlands prefilled; no VAT line before card entry; tax unknown. Cost-rule limitation: no verified same-plan/term/currency/seat/tax rule; historical anchor not comparable. | Only the recorded offer/checkout scope is established; no completed purchase. |
Uploaded two synthetic CRM-kit rows. Mapped email/company/display_name to Email/Company/Full Name; test_id ignored. No accurate matches; empty tagged My Contacts list. No real person searched. This is an enrichment/lookup tool, not a CRM. Test date: 6 Nov 2026. We describe the friction rather than score it; this is one run with synthetic records, not a verdict on RocketReach.
| What we checked | What we saw |
|---|---|
| Fields offered by the export dialog | |
| Not offered in the field selector |
|
| The exported file | We did not inspect the file, so data retention and loss remain unverified. |
| Awkward but not lost | The tool matches contacts against its own database, and our two fictional rows found no match, so nothing was kept. |
| Export route | Download List and Download Usage Report CSV were offered but not used; no export bytes or reimport. The empty in-app list proves non-retention of unmatched rows, not a downloaded-export result. |
| Export format | No downloaded product file. |
| Re-importing the export | No native-ID reimport. |
| Cancelling | Cancellation/downgrade not tested. |
What the exit test does not show:
Kit crm-contacten 1.0.0; run rocketreach-2026-11-06; observed 2026-11-06.
Each record and phase uses this kit’s checks. Counts describe this run; they are not a score or a comparison between kits.
Measurement running until 2026-11-19T23:00:00Z (last observed 2026-11-10T02:18:01.899175Z).
4 emails in the 14-day window so far; first email after signup: unknown (exact signup time not recorded); 0 with an explicit offer.
Retained inbox and junk only; removed or archived mail is outside this observation. Ambiguous supplier attribution is excluded. Day numbers use elapsed 24-hour periods since the recorded signup date at midnight Europe/Amsterdam; the signup hour is unknown. Offer flags quote literal subject/body text. Replies in our own correspondence (support tickets, our comment requests) are excluded; one-time codes, our own address, our account name and our name are replaced in brackets.
| Day | Time (UTC) | Sender | Literal subject | Folder | Offer evidence |
|---|---|---|---|---|---|
| Day 0 | 2026-11-06 08:21:17 UTC | RocketReach team / rocketreach.co | Activate your RocketReach Account | inbox | |
| Day 0 | 2026-11-06 08:24:41 UTC | RocketReach team / rocketreach.co | Your List is Ready - RocketReach | inbox | |
| Day 0 | 2026-11-06 10:09:50 UTC | RocketReach team / e.rocketreach.co | Success Tips #1: Getting Started and Finding Your Contacts | inbox | |
| Day 2 | 2026-11-08 22:07:09 UTC | RocketReach team / e.rocketreach.co | Success Tips #2: Stop Chasing, Start Connecting | inbox |
Screenshots from our test (click to enlarge)
What this test does not show:
Most of our reviews are researched rather than run. How we review explains which is which, and why we do not pretend otherwise.
Work the free tier through the Chrome extension rather than the web app. The extension is included from Essentials up, and it is where a contact database either becomes a habit or does not: a lookup taken while you are already on a prospect's profile costs no extra attention, while a separate tab is a step you quietly stop taking by the third week. Set the term after that test, not before it.
The account page lets you upgrade, downgrade or cancel whenever you like, so there is no penalty for starting on the narrow plan and moving up once you know your own hit rate rather than the published accuracy figure. If more than one person will use it, build the team from your account page before anyone buys a separate subscription. RocketReach prices an added seat at a 5% saving, and the features that make a team behave like one (shared team tags on Pro, suppression lists on Ultimate) only reach people who are inside the same account.
Distilled from RocketReach pricing page: the three plan cards, the Plan Features comparison table and the pricing FAQ, https://rocketreach.co/pricing (vendor, read 2026-09-01). Read from a Netherlands exit, where the page renders localised labels but quotes every amount in USD. Plan cards and amounts re-read 2026-11-04 on https://rocketreach.co/pricing.
Each column shows the vendor’s own published entry price, read on the date shown. Entry prices can cover different services or units, so check what each one buys. We do not average them into a score.
Both names above are affiliate links: we may earn a commission if you sign up, at no extra cost to you. Neither changes what this table says.
The natural comparison is Apollo or ZoomInfo: the cheaper all-rounder and the enterprise data giant.
Exit check 2026-11-06; route excerpt: Download List and Download Usage Report CSV were offered but not used …; came along (excerpts): not_tested; lost (excerpts): not_tested; re-import: not tested.
Five lookups. The pricing FAQ, re-read on 19 September 2026, states that creating an account is free and free accounts get 5 lookups with no credit card. That is enough to check whether the database knows your target market at all, and not enough to measure the 98% accuracy the same page advertises. Spend the five on the hardest names on your list rather than the easy ones (senior people, smaller companies, outside the United States) because that is where contact databases differ from each other and where the published average tells you least.
Because the limits, not just the price, change with the term. RocketReach's own plan-features table lists lookups as unlimited on every annual plan but caps them at 100, 250 and 1,000 a month on monthly billing, and caps exports at those same numbers instead of the 1,200, 3,600 and 20,000 a year the cards advertise. So the monthly option is not the same product paid differently; it is a rationed version. The $19 Essentials card means $229 charged up front, and the FAQ adds that cancelling takes effect only from the next term.
It depends on one thing, and it is not volume. What separates the two tiers is capability rather than quantity: a phone number, mobile or direct dial, is a Pro feature, and so is pushing a record into Salesforce, Outreach, Salesloft or Bullhorn, along with technographics and org charts. If either of those is the reason you are looking at RocketReach at all, then no amount of Essentials volume substitutes for it, and the $33 a month between the tiers buys the capability rather than a bigger allowance. If you only send email, do the arithmetic instead: Essentials' 1,200 exports a year is 100 a month: size that against your own list-building before paying for Pro.
Yes. We tested RocketReach ourselves on 2026-11-06; the section above says what we tested, what we found and what we did not test, and where a figure comes from the vendor's own documentation instead. Most of our reviews are researched rather than run; we say which is which. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
Reviewed growth & revenue tools that share ground with RocketReach. They are comparable in what they do, not drop-in swaps:
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